Automation & Insights

The Magpie Technology suite gathers insightful business & pricing intelligence.

Our broad knowledge of numerous markets, coupled with our ability to ask the right questions allows us to customise the Magpie solution to work perfectly for you.

Why use Magpie Technology?

  • Save time and money

    Fully automate both your market and competitor analysis work.

  • Insights at a glance

    Get summaries and information on what matters most to you. See what your competitors are doing without leaving your reporting and dashboard suite.

  • Focus your efforts

    Sift through millions of prices in seconds. Focus on just the few price changes that threaten your sales volume, position and strategy.

  • Better informed decisions

    Gain insight that helps drive and support your pricing decisions.

Valuable insights

  • Helping commercial pricing teams

    Magpie Technology provide a fully automated collection and reporting suite that helps you manage strategy without waiting for reports from analyst teams.

  • Stop making blind decisions

    Get proper at-a-glance information and a market overview without heavy analysis. Magpie removes time-consuming grunt work, so you can make informed decisions with confidence.

  • Competitor analysis

    With Magpie, you can see all your prices alongside the competitors, for easy comparison. We’ll show you your wins, your losses, opportunities and more..

What can Magpie Technology do?

Magpie is a suite of software products tailored to specific markets and to perform specific functions, from price tracking to brand prominence and auditing.

However, Magpie is more than just a data collection tool. It’s a fully managed analysis suite that is customised precisely to your needs and requirements.

As part of our service, we deliver the data you want, when you want it, in the format you need it. Along with a degree of precision unseen in any our competitors’ products.

Competitor Pricing

Magpie’s core modules provide extensive pricing intelligence for yours and your competitors products across multiple websites in countries all over the world. Including historical price trends.

More info

  • Daily price tracking
  • Historical charts
  • Data exports
  • 24/7 Reporting
  • Email notifications

Brand compliance

Brand compliance can help you manage your auditing of how your brand is presented by partners and resellers across the internet, ensuring you maintain a consistent brand identity.

  • Brand monitoring
  • Official product images
  • Trademark tracking
  • Approved resellers

Brand prominence

Magpie’s Brand Prominence can help provide manufacturers with an advanced analysis of their brands online footprint; or simply the extent to which their brand is visible online.

More info

  • Brand visibility
  • Ad tracking
  • Keyword density
  • Page coverage score
  • Image carousels

Snapshots

Magpie provides a snapshot archive of  websites so you can see what your partner and competitor sites looked like on specific dates, tracking changes over time.

  • Website screenshots
  • Historical archive
  • Email notifications
  • Partner tracking
  • Audits

Analysing data across the globe

We currently cover 26 countries but are adding more all of the time. Including;

Australia, Brazil, Canada, Chile, Colombia, Denmark, France, Germany, Hong Kong, Italy, Japan, Malaysia, Mexico, Netherlands, Norway, Philippines, Russia, Saudi Arabia, Singapore, South Korea, Spain, Sweden, Switzerland, Thailand, Turkey, United Arab Emirates, United Kingdom, United States.

If you are interested in data from a county not yet listed then please get in touch.

Frequently asked questions

If you have any questions or want to know more about Magpie Technology, please contact us.

Yes you can. Magpie data is available in raw data formats that easily import into business intelligence tools such as Power BI and Google Data Studio.

Typically data is updated once, or twice, a day, depending on your requirements. Some people prefer a weekly, or monthly digest. Whatever your data needs we can cater for it, delivering reports and raw data downloads as and when you need them.

Magpie’s pricing structure is based around how many countries and how many sites you wish to cover. There is a basic monthly licence fee plus a cost for the number of sites/competitors you wish to track. For more detailed pricing please get in touch so we can discuss your exact requirements.

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