Company established – UK’s first mobile phone comparison website launched
In 2001, we launched ‘Mobiles4Everyone’, our very first comparison software and the first mobile phone comparison website in the UK. Since then, we’ve built on these solid foundations to expand our expertise into a wide range of technologies, and we now provide software for some of the biggest names around.
Software development services added
In 2006, we began providing bespoke web and software development services. This has included software builds for the likes of:
- NatWest
- Coca-Cola
- ASDA
- Carphone Warehouse
- Go.Compare
Broadband comparison with MoneySupermarket launched
Adding to our mobile phone comparison infrastructure, we developed Broadband comparison. We extended this to white labels, feeds, and APIs, launching a version with MoneySupermarket in the UK.
Magpie software released
Magpie launched as much more than just a competitor pricing data collection tool: It’s a fully managed analysis suite customised precisely to your business’s needs and requirements.
As part of our service, we deliver the data you want, when you want it, in the format you need it. Along with a degree of precision unseen in any of our competitors’ products.
Pet Insurance comparison system launched with MoneySupermarket
stickee expands its partnership with popular comparison service MoneySupermarket.
Convert Network developed
We launched our Convert Network to offer best-in-class tools to grow partner relationships. These include:
- Custom tracking structures
- Personalised reporting
- Fast payments
- Flexible commercial tools
Magpie extended to 25+ countries
Magpie expands its coverage in:
Australia, Brazil, Canada, Chile, Colombia, Denmark, France, Germany, Hong Kong, Italy, Japan, Malaysia, Mexico, Netherlands, Norway, Philippines, Russia, Saudi Arabia, Singapore, South Korea, Spain, Sweden, Switzerland, Thailand, Turkey, United Arab Emirates, United Kingdom, United States
Broadband, mobile, and pet insurance comparison launched on Go.Compare
stickee begins a new partnership with Go.Compare to provide broadband, mobile, and pet insurance comparison, including multi-pet.
Partnership with GFK to provide ‘Daily Pricing Monitor’
GfK partnered with stickee to develop the Daily Pricing Monitor, a fully automated data collection, monitoring, and analysis suite for the telecoms sector.
Already covering over 200 retailers across 25 countries, this unique tool provides critical price insight across all models in the Postpay, PAYG, Sim-Free, Sim-Only, and Service segments.
Magpie Brand Prominence and Brand Compliance modules released
Brand owners can now receive advanced analysis of their brand’s visibility on partner websites and marketplaces using Magpie’s Brand Prominence module.
Additionally, Magpie’s Brand Compliance tool monitors how your brand is being presented by partners all across the web.
Magpie Stock and Delivery Monitor released
Brand owners can now receive advanced analysis of their brand’s inventory levels on partner websites and marketplaces using Magpie’s Stock and Delivery module.
This tool also monitors how your brand’s products are being delivered by partners across the web, including when more stock is needed.
Comparison services begin with Compare the Market
stickee begins a new partnership powering technology for this popular comparison brand. Simples!
New comparison partnership with Which?
stickee begins powering broadband and mobile comparison technology for this popular consumer choice website.
Magpie DBX Intelligence launch
In 2023, we introduced our Intelligence module. Brands can now receive in-depth packs put together by our brilliant Insights team.
Magpie DBX Price Tracker overhaul
Our new and improved Price Tracker module launched, introducing a suite of new reports alongside huge speed and functionality improvements.
